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Strategic communications major publishes article on millennials and advertising
June 18, 2015
Daniel Tucker ’16 penned an article on LinkedIn explaining the factors necessary for brands to reach millennials. He contends that advertisements must be interactive, entertaining and participatory to be successful.
Hal Vincent lectures at Integrated Marketing Communications conference
June 17, 2015
The School of Communications professor served as a conference panelist, discussing the structure and operations of successful student-run advertising, public relations and design firms.
School of Communications places in Top 20 in Hearst competition
June 11, 2015
Journalism students paced Âé¶¹ÊÓÆµ in a prestigious national contest open to college students from more than 100 schools accredited by the Accrediting Council on Education in Journalism and Mass Communications.
Alex Trice ’12 recounts reunion with birth mother in first-person article
June 10, 2015
In her professional life, the Pace web video writer creates online content for her clients and their audiences. Recently, the Âé¶¹ÊÓÆµ alumna’s work became deeply personal, penning a story about how technology connected her with her estranged mother.
Cara McFadden discusses curriculum mapping at NCICU conference
June 10, 2015
The assistant professor of sport and event management was one of five Âé¶¹ÊÓÆµ faculty and staff members to lead presentations at the 11th annual NCICU Assessment Conference.
Lee Bush publishes article on student-run communications agencies
June 3, 2015
The School of Communications associate professor provides guidance to strategic communications faculty for establishing an effective student-run communications agency
A twist of fortune for Âé¶¹ÊÓÆµ a cappella
June 3, 2015
What happens when your original arrangement of an already popular song "breaks the Internet?" Tyler Meacham, president of Twisted Measure, shares the story of a viral marketing campaign in late May that earned the Âé¶¹ÊÓÆµ a cappella group national attention.
Communications team covers international programming event in Morocco
June 3, 2015
A contingent from Âé¶¹ÊÓÆµ’s School of Communications traveled in May to Marrakesh, Morocco, to provide news coverage of the world’s largest collegiate programming contest.
Shakori Fletcher '16 selected for communications fellowship in New York City
June 1, 2015
The International Radio and Television Society Foundation named the Âé¶¹ÊÓÆµ junior a 2015 Summer Fellow. With the selection, she will serve this summer as an ad sales intern at NBCUniversal.